
ÃÛÔÂÖ±²¥ producesÌýtravel and lifestyle publications alongside unique native content, digital display takeovers and editorial pillars across The London Standard’s media landscape. Ìý
The themed publications curated by ÃÛÔÂÖ±²¥ cover a variety of topics including health, food and drink, homes and gardens, family, finance, business, beauty and travel. Ìý
Each partnershipÌýallows brands to reach the outlet’s affluent and suggestible audience, tapping into the largest circulation of any local newspaper and flagship website Ìýwith around 21 million page views per month.Ìý
Partner opportunities Ìý
Only a limited number of partners will be selected to work with us on contributing to any of these unique content packages:Ìý
- DPS Lifestyle spreads – A variety of native content features printed in the Thursday middle section over two pages to a readership of 375.000Ìý
- Newspaper publications – Focused feature sections with aspirational editorial content from National Geographic Traveller (UK), covering a variety of themes including Business, Good Life, Travel and a Christmas guide. A digital version reaches 250k social media and ²õ³Ü²ú²õ³¦°ù¾±²ú±ð°ù²õ. 
- Digital native content – Exclusive packages from advertorials in listicle format to other advertising opportunities, which remain live indefinitely and cover a variety of niche and popular topics.ÌýWithÌýcontinued benefit through SEO and a direct link to each partner’s website, articles reach 1 billion ad impressions on average.Ìý
- Display takeovers – Unparalleled advertising takeovers for periods ranging from 24 hours up to seven days either across the main news page or specialist areas on the websites. It’s a chance to capitalise on the digital traffic and surge in impressionsÌýproduced through breaking news, stories and events.Ìý
Key informationÌý
At an average count of 375,000, The London Standard’s readers are evenly split and have an income that is 36% higher than the UK average. Most are time-poor professionals who tend to shop on their evening commute when 80% are more suggestible to purchases. Within The London Standard’s audience, 66% seek out brands that help them achieve their goals while 90% look to a revered newspaper specifically to find out what’s new in the capital. Ìý
ÌýisÌýThe London Standard’s flagship website withÌýaroundÌý21 million page views per month.ÌýÌýThisÌýequally splitÌýaudience, the majorityÌýof which isÌýunder the age of 34,Ìýentertains aÌýstrongÌýinterestÌýin retail, culturalÌýhappeningsÌýand leisure activities.ÌýWhile a significant amount situates itself in ABC1, 62% plan their social lives using digitally sourced information.ÌýÌý
Daily users:Ìý1.3 millionÌý
Unique global users:Ìý63 millionÌýÌýÌý
Page views past 12 months:Ìý2 billionÌýÌý
Facebook:Ìý1.5 million followersÌý
X:Ìý643,000 followersÌý
Social grade:ÌýABC1 67%ÌýÌý
Average ThursdayÌýreadership:Ìý375,000ÌýÌý
Median age:Ìý39Ìý